A note regarding COVID-19
Friona has embraced the cheeseburger as a food representative of its three major industries: beef, wheat, and dairy. In 2006, the first Cheeseburger Festival and Cookoff was held with Texas State Rep. Warren Chisum in attendance. Chisum encouraged the attendees to write letters asking the state to designate Friona as the Cheeseburger Capital of Texas. More than 300 letters were written, and in June 2007 Gov. Rick Perry made it official. Now, the festival is held annually on the third Saturday in July. Celebrating an American classic, this festival features 10 to 20 cheeseburger cookoff teams and plenty of food to go around. The event usually draws 2,500 to 3,000 locals and travelers alike. Last year, teams cooked 200 3-pound burgers to be judged on appearance, taste, and creativity. This year, the festival's 16th, attendees can sample burgers, visit vendors, and enjoy music at the Friona Community Center and Park.
Friona Community Center Complex Friona, Texas