Quinta Mazatlan historic adobe structure

Rio Grande Valley

The Valley’s standout culture matches its tropical terrain perfectly. It’s not stereotypical Texas—with its bright-colored birds and citrus orchards—and maybe that’s what makes it so Texan.

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Upcoming Events

Missions Tour de Goliad

Oct. 19

Do you like cycling, nature, and country backroads? Goliad's Missions Tour de Goliad combines all t...

Saturday Night Rodeo

Oct. 5, 12, 19, 26

This rodeo in the San Antonio suburb of Bulverde features all types of Texas entertainment, from liv...

Circle-N-Maze

Oct. 5-Nov. 4

Enjoy a 5.5-acre maze in the San Antonio area. This space is toddler friendly, as there is a miniatu...

Goliad Market Days

Nov. 9

This market has vendors placed around the beautiful courthouse square. The vendors and variety chang...

Feast of Sharing

Nov. 24

This is a Thanksgiving dinner open to all. ...

Saturday Night Rodeo

Nov. 2, 9, 16, 23, 30

This rodeo in the San Antonio suburb of Bulverde features all types of Texas entertainment, from liv...

International Peace Market/Mercado de Paz

Nov. 29-Dec. 1

Celebrating the tradition of open-air markets, the Mercado de Paz brings people together as communit...

Mala Luna Music Festival

Oct. 26-27

The fourth annual multi-day music festival is held each year on Halloween weekend. Since its incepti...

Hotel Emma's Sunday Supper with Chef Jonathan Perno

Oct. 27

Jonathan Perno is the Executive Chef at Los Poblanos in New Mexico. He trained at the California Cul...

Dia de los Muertos at Pearl

Nov. 1-2

Pearl honors the rich traditional Mexican holiday, Día de los Muertos, that remembers family and fr...

Luminaria

Nov. 9-10

This annual arts showcase is the only multidisciplinary contemporary arts festival of its kind in th...

Johnny Gill in Concert

Oct. 26

Johnny Gill has altered the sound of rhythm and blues music for over three decades with a signature ...

Dachtoberfest by Diamond Dachshund Rescue of Texas

Oct. 26

Enjoy dachshund races on the racetrack, costume contests, vendors, food trucks, beer, shopping, tric...

Christmas in Goliad

Dec. 6-7

Hosted by the Goliad Historical Commission and Market House Museum, attractions include arts and cra...

Christmas Rendezvous and Trade Fair

Dec. 7-8

On the first Saturday of December period craftsmen, artisans, and re-enactors gather on the grounds ...

Maverick County Junior Livestock Show and Sale

Jan. 19-25

This show and sale features the Western Queen Pageant, sixth annual Chuy Sanchez Memorial Cowboy Bre...

Deutsche Weihnachtsfeier

Dec. 15

The Weihnachtsfeier simply tells the Christmas story entirely in the German language through scriptu...

Holiday Artisan Show

Dec. 13-15

Enjoy a stroll along the picturesque River Walk, stop to talk to artisans who are anxious to share i...

Ford Holiday Boat Caroling

Dec. 5-22

Sing in the holidays by caroling with friends and family from a boat on the River Walk. Celebrate th...

Ford Fiesta de las Luminarias

Dec. 6-22

Experience the holiday serenity of the River Walk as you stroll along the lush banks of the San Anto...

Square Thru at the Alamo Dance

Jan. 17-18

Square dancing is a fun activity that is good for the body and brain. It's a clean, family-oriented ...

San Antonio Beer Festival

Oct. 19

This festival, founded in 2005, is San Antonio’s original beer fest, pouring 400+ premium and craf...

A Homemade Christmas at the Alamo

Dec. 7

Join the Alamo to explore what the holiday season would have looked like on the Texas frontier. This...

Alamo Lights

Dec. 6-29

Join along for the third annual Alamo Lights ceremony, where the lights on the grounds of the Alamo ...

Commemoration of the Battle of the Alamo

Feb. 23-March 6

Join the Alamo to honor the anniversary of the 1836 Battle of the Alamo with 13 days of special even...

Workshop: Young Adventurers—My Artist Apron

Dec. 3

Young Adventurers are early childhood workshops that introduce young scientists and artists to basic...

Homeschool Days: Foundations of Art

Dec. 4

These special workshops explore STEM concepts for K-12th graders. With Foundations of Art, elementar...

Tree Lighting Ceremony

Dec. 4

Weslaco Economic Development Corporation and the city of Weslaco invite all to attend the tree ligh...

Market Days

Dec. 14

This market has vendors placed around the beautiful courthouse square. The vendors and variety chang...

Workshop: Young Adventurers—Super Stacker

Jan. 7

Young Adventurers are early childhood workshops that introduce young scientists and artists to basic...

Homeschool Days: Robotics

Jan. 8

These special workshops explore STEM concepts for K-12th graders. With Robotics, elementary students...

Winter Texan Expo

Jan. 14-15

The largest Winter Texan Expo in South Texas, shop over 200 vendors with 10,000 attendees. You can g...

Webelos Workshop: Earth Rocks!

Jan. 18

Become a geologist as you hunt for rocks, learn about geological features in the Rio Grande Valley, ...

Homeschool Days: Life Science

Feb. 5

These special workshops explore STEM concepts for K-12th graders. With Life Science, elementary stud...

Cadette Girl Scouts: Book Artist

Feb. 15

View the collection of antique books, learn about bookbinding, and mend a book. This workshop covers...

Cadette Girl Scouts: Outdoor Art Apprentice

Feb. 29

Be inspired by nature as you create art outdoors, learn about female artists, and experiment with na...

Candy Cane Christmas Parade

Dec. 6

Enjoy a parade down Main Street with lighted floats. ...

Festival of Lights Ceremony

Dec. 6

While the main attraction is the Christmas lights being turned on, there are also musical performanc...

Alfresco Weslaco

Dec. 19

The city of Weslaco and Weslaco Economic Development present Alfresco Weslaco—music and art on the...

Christmas on Main

Dec. 19

The ninth annual celebration is a local tradition with live performances, food, music, and entertain...

Alfresco Weslaco

Jan. 16

The city of Weslaco and Weslaco Economic Development present Alfresco Weslaco—music and art on the...

Alfrseco Weslaco

Feb. 20

The city of Weslaco and Weslaco Economic Development present Alfresco Weslaco—music and art on the...

Night of Lights Festival and Night Parade

Dec. 6

Individuals, local businesses, community groups, youth organizations, and others get together to sho...

Mid Valley Christmas Parade

Dec. 7

This year’s theme is “Celebrating Weslaco 100,” in honor of the town's 100th birthday. Route r...

Rock 'n' Roll Marathon

Dec. 7-8

This popular marathon and half marathon in the Alamo City includes an expo and live music with headl...

Weslaco 100 Centennial Celebration

Dec. 6-10

Celebrate Weslaco’s 100th birthday with a variety of events including a parade and downtown festiv...

Fiesta de las Luminarias

Dec. 6-8, 13-15, 20-21

Starting at dusk, stroll along the banks of the San Antonio River guided by more than 2,000 luminari...

Let's Rodeo Ball

Jan. 18

This major fundraising event for the San Antonio Stock Show and Rodeo Scholarship Fund is an upscale...

Daisy Girl Scouts: Space Science Explorer

Jan. 19

Put on your astronaut suit and get ready to explore the sun, the moon, and the stars. Learn how to u...

Junior Girl Scouts: Drawing

Jan. 25

Explore the world of drawing as you learn about different drawing techniques and styles. Then, prese...

Barbecue Cookoff and Festival

Jan. 24-25

Featuring some of the world's best competitive barbecue teams, live music, family activities, a trad...

Celine Dion in Concert

Jan. 30

The pop music legend brings her world tour to San Antonio, singing hits like "My Heart Will Go On" a...

Western Heritage Parade and Cattle Drive

Feb. 1

Step back in time and celebrate Texas at this kick-off to the San Antonio Stock Show and Rodeo. The ...

Stampede 5K Run/Walk

Feb. 1

An event for the whole family, the Stampede 5K Run/Walk ends at historic La Villita, where participa...

Laredo Birding Festival

Feb. 5-8

This festival highlights over 200 species of spectacular birds. Laredo is a dynamic city that bridge...

Winter Texan Coffee Bar

Nov. 4, 2019-Feb. 18, 2020

Winter Texans can come enjoy free coffee and pastries every weekday morning. Guests can watch an edu...

Fiesta Edinburg and Parade

Feb. 20-23

Edinburg Chamber's largest annual celebration is not only a big party, but it also honors an importa...

San Antonio Stock Show and Rodeo

Feb. 6-23

Established in 1949, the annual San Antonio Stock Show and Rodeo has grown to be one of the largest ...

Texas Trail Roundup

Feb. 21-23

Put on your walking shoes and get ready to explore San Antonio on foot. This three-day event offers ...

Daisy Girl Scouts: Robots

Oct. 19

Gear up for an afternoon of robotics fun. This workshop covers all steps for how robots move, and pa...

Monarch Butterfly and Pollinator Festival

Oct. 20

Get your wings on for the fourth annual Monarch Butterfly and Pollinator Festival. The event feature...

Celebrity Fan Fest “Preview Con”

Oct. 26-27

In just the past year, Celebrity Fan Fest has brought some of Hollywood’s top A-list talent to the...


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November 2019 cover of Texas Highways Magazine


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November 2019 cover of Texas Highways Magazine


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Save up to 62% off the cover price

True Texas in Your Inbox

Sign up for magazine extras, upcoming events, Mercantile specials, subscription offers, and more.